Hi, I’m Loz James 👋 Copywriter since 1999, and founder of Content Champion.
If you’re stuck in a job you hate, dreaming of becoming a creator but don’t know where to start, you’re in the right place.
The Problem I Solve
You’ve probably tried building an online business before. Maybe you bought courses, signed up for tools, even started a blog or social media account. But nothing stuck.
The truth? Most people fail because they overcomplicate everything. They chase shiny objects instead of building simple systems.
I know because I’ve done it many times myself.
My Approach
I help people escape their day jobs by building creator businesses through simple daily writing systems.
No fancy funnels. No complex strategies. Just proven writing systems that work even if you only have 30 minutes a morning.
Why Writing Works
Writing does three things simultaneously:
- Builds your expertise and clarity of thinking
- Creates content that attracts your ideal audience
- Generates assets you can turn into products and services (in other media)
Most creators try to do these separately. Smart creators use writing to do all three at once.
What I Offer
- My daily Newsletter: Simple strategies delivered to your inbox each weekday
- The Weekday Writer Course: A complete but simple system for building a creator business through daily writing
- Writing Wraith Service: Done-for-you ghostwriting for busy professionals
- Content Champion Academy: Ongoing training and community for serious creators
My Story
After 25 years as a professional copywriter, I’ve seen what works and what doesn’t both for clients and in my own projects.
I’ve written for everyone from small businesses to major brands, and the best creators all have one thing in common: they write consistently and repurpose that content across different channels and media formats.
Now I’m building Content Champion to help others do the same – without the 25-year learning curve.
Ready to turn your writing into your way out? Let’s put in the reps. 💪
👉 Click here to subscribe to the Content Champion Newsletter
👻 The Writing Wraith Ghostwriting Service
Done-For-You Content, In Your Voice
For visionary founders and busy creators who want to publish consistent, high-quality content—but don’t have time to write it themselves.
Writing Wraith is my productized ghostwriting service, built on the same systems and frameworks I teach inside Content Champion.
You get the strategy, structure, and support of a professional writer—so you can build your personal brand with discerning thought leadership content while focusing on your business.
If you’re too busy to write, I’ll do it for you.
👉 Check out the Writing Wraith packages here
So If you’re ready to stop spinning your wheels—and start building something that lasts—you’ll feel right at home here at Content Champion.
Let’s build your content business one writing rep at a time 💪