CEO’s & Founders
Stop Being The Best-Kept Secret In Your Industry
Strategic Copywriting and LinkedIn Ghostwriting That Gives Your Vision the Voice It Deserves
25+ Years in Business | 200+ Clients Served | 1,000+ Projects Delivered
With 25 years of strategic copywriting and ghostwriting experience, I can help you:
Build Authority Faster – When people search your industry, your insights appear. When they think of solutions, they think of you.
Convert Attention Into Revenue – Strategic content that attracts qualified leads, partners, and investors who are ready to engage.
Reclaim Your Time – Focus on running your business while your voice remains active, consistent, and compelling across platforms.
Services

LinkedIn Ghostwriting
Your growth engine for visibility and influence
- High-impact posts written in your authentic voice
- Daily profile management so you stay visible without the workload
- Engagement strategy that attracts investors, clients, and talent
- Strategic connection building with the people who matter
- Thought leadership that strengthens your brand and unlocks opportunities
You focus on leading your company. We make sure the right people are paying attention.

Conversion Copywriting
Messaging designed to convert, not just impress
- Sales pages that persuade and perform
- Email sequences that nurture your leads into engaged customers
- Website copy that clearly communicates your value
- Funnels that turn your traffic into real business growth
- Blog posts and articles that position you as a thought leader in your industry
Every word we write is engineered to build trust, drive action, and increase revenue.
Why Work With Me
Hi, I’m Loz James. I help Founders & CEOs grow their personal brands with Strategic Copywriting and LinkedIn Ghostwriting.

I’m also a Content Coach for writers and freelancers, sharing simple writing systems that build profitable brands for creators.
Career highlights:
- 25+ years professional copywriting and ghostwriting experience
- Former BBC journalist & top 20 UK marketing podcaster
- Worked with 300+ clients including Harrods, British Airways, Royal Bank of Scotland, B&Q, Prudential, Arsenal FC, National Theatre of Scotland, HMRC
- Proven audience growth: 28.5k followers on X and 8.5k+ on LinkedIn
- Specialist in: Brand storytelling, thought leadership, and high-impact copy that drives revenue
Why Choose Content Champion
– Authentic content that sounds like you, not generic filler
– Consistency without micromanagement
– Proven strategies for authority, influence, and growth
– A partner who understands business, not just marketing
Industries We Serve
Trusted by Leaders In:
• Professional Services • Financial Services • Retail • Healthcare • Government • Sports & Athletics • Travel & Hospitality • Leisure & Entertainment • Technology & SaaS
Choose Your Path
– LinkedIn Ghostwriting
– Conversion Copywriting
– Combine both for maximum impact






